Tom Ruwitch
Of course, nothing says “Independence Day” in the USA more than shoving an obscene number of hot dogs and buns down your throat as quickly as possible. God bless America and… …Nathan’s Famous International Hot Dog Eating Contest. Here’s the video in case you missed it (you’re welcome )… After blazing record-setting trails across the competitive…
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It’s July 4. Independence Day in America. The nation’s 248th birthday. Before I enjoy pool parties, fireworks, and hot dog eating contests, I reflect on the “Founding Fathers” (and so many unnamed Founding Mothers who supported them) and I celebrate… …their vision, commitment, and courage. Melissa and I visited Philadelphia last year and went to…
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Yesterday, I met a marketing master who is stuck. He churns out profit-generating webinars and products in a blink. Every piece of his marketing machine zooms ahead like a finely tuned Maserati… …except his emails… …which sputter like a tired, old jalopy. Hard to start. Unexpected breakdowns. Journeys that take hours, instead of minutes. No…
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It was a dark and stormy night. Really, it was… …way back on this day — July 2 — in 1505. A young fella named Martin Luther got caught in a violent storm. He was so awed by God’s thunderous wrath… …he decided to become a monk… …right there and then… …on that stormy night.…
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Recommended Video  The Declaration of Independence | Benjamin Franklin This is an excerpt from Ken Burns’ 2022 film “Benjamin Franklin.” It describes a small but meaningful edit Franklin made to Thomas Jefferson’s first draft of The Declaration of Independence. Here, also, is the transcript of the final product — ratified on July 4, 1776. Recommended Reading  Why…
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Want to learn how to create content that attracts leads, keeps them tuned in, and inspires them to buy? Watch this complimentary training: “A Masterpiece Ad Reveals How to Create Story-Powered Super Magnets…” I pulled this training from the archives yesterday after mentioning the masterpiece ad at the Mastermind Book Club meeting. We were discussing…
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When I was a sixth-grader at Conway School in St. Louis, MO, my teacher, Don Moyle, issued the Chalk Mark Challenge: During recess period, grab a piece of chalk, make marks on the board (in sets of five), and stop when you’ve made one million marks. You can spread the effort over multiple recess periods.…
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A cautionary tale: A few years ago, I came across a marketing “expert” on LinkedIn who said you should NEVER begin a story by saying, in effect, here comes a story. “Let the story speak for itself,” he said. If you need to tell someone a story follows, it’s not a strong story. Ummmmmmmm… ⬆…
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“Blade Runner” premiered 42 years ago today. I saw it that day — June 25, 1982 — at the Esquire Theater in St. Louis. It remains my favorite movie (ever). In the opening scene, a cop interviews a Leon Kowalski to determine whether Leon is a human or a replicant (robot). It’s not easy to…
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Recommended Video  How NOT To Make an Offer (And What to Do Instead) From the YouTube description: “When it comes to making the offer – the moment you let your prospects know about your product or service and then ask them to give you money for it – there’s a mistake almost every business owner…
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