Inspiration

Taylor Swift is in the news… …again. And I want to understand why. So I turned to the one-and-only who could help me make sense of this… … … … … …my great and powerful GPT-powered copywriting robot, B-9(?). Here’s our conversation: Me: Hey, B-9(?), what’s the big deal about Taylor Swift? B-9(?): Hey Tom!…

In his brilliant book How to Write One Song, Jeff Tweedy tells a story about his Dad who would go to the basement when he was sad or mad, drink a beer or two, and write a poem. Jeff Tweedy writes lyrics and music for a living. He’s the founder and leader of the band Wilco. But…

I had a great meal last night — prepared by a “homeless” chef named Alec Schingel.  Until last year, Alec worked for various restaurants around the country — including some great ones in my town, St. Louis.  Now he’s on his own, no longer working for a restaurant, planning to open his own place some…

Here’s a rerun. I wrote it back in 2019 when I still led my email marketing company, MarketVolt.  I republished it on LinkedIn yesterday. My friend Ted Prodromou saw it there and called it laugh-out-loud funny — which inspired me to email it to you now.  In my soon-to-be-released “Email Marketing Power” program, I’ll reveal the many…

I’m sitting in the kitchen, sipping a hot cup of black coffee and enjoying my breakfast of… A big chocolate brownie. Not my ordinary morning pick-me-up. But, of course, I had to start TODAY with a brownie because it’s December 8, which, as everyone knows, is… National Brownie Day. Really. That’s a thing. Says so…

The email from longtime subscriber “Scott H” landed in my inbox last week with a “thud” It flashed as a notification on my iPhone’s home screen, revealing just the first line… “I have a problem with your…emails…”  “Uh-oh!” I thought.  I took a deep breath, sat up straight, and clicked the notification to open the…