Tom Ruwitch
Recommended Read Do Less – Finish More Quick question: is your to-do list actually a plan, or just a pile? Dan Rockwell says most of them are piles. Everything you might do, dumped in one place, sorted by nothing. No wonder the day gets away from you. His fix is almost aggressively simple. Cap the…
My favorite story in Susan Trivers’ STOP Leaving Money on the Table unfolds in the opening pages. A VP at an aerospace firm looks at Susan and asks the question she has never liked answering: “What do you charge?” For years, Susan has answered that the way she always has… with an hourly rate. Not…
I’ll keep this one short because the clock is ticking… Jason Osborn’s live LinkedIn training starts TODAY. 2 p.m. ET, 1 p.m. CT (7 p.m. UK). If you haven’t saved your seat yet, do it now: Register here In this session, Jason will reveal how to turn LinkedIn from a fruitless time-suck into your best…
Maybe you know the feeling. You open LinkedIn. You post something you spent 15 minutes on. You wait. A few likes trickle in. That guy who comments on everything gives a thumbs up and writes, “great post.” Then… nothing. So you post again tomorrow and the day after. Because somebody told you that if you…
In December 2022, “John F” registered for an event I was hosting, accepted my LinkedIn connection request, and then started to pitch me. The first LinkedIn direct message landed two days after we connected: “I hope you are doing well. We specialise in generating Qualified Mortgage Refinance Leads, Investment Leads and First Home buyer leads…
I had a rough day yesterday. One of those days when everything feels hard. When I’m up against it like that, I think about my great-great-grandfather, Joseph Ruwitch. It usually makes me feel better. Stronger. Ready to face whatever’s in front of me. Here’s his story. Joseph was born in 1852, in a place we’d…
Yesterday, I shared the one question I open every discovery call with… …and the Jay Abraham furniture-store story that inspired it. Let’s stay with Jay one more day. Because underneath that opening question sits a deeper skill. And once you’ve got it, the selling almost disappears. The backstory: A while back, Jay Abraham and Dan…
When I begin a discovery call with a prospect, I always open with a question like this: “{First Name}, tell me what’s going on with you and your business that made this hour feel worth it.” Then I shut up and listen. Part of the inspiration and strategy for this comes from Jay Abraham and…
Ripped from the headlines: Last week, courts cleared the way for a wave of lawsuits against Meta, Google, and TikTok. The most popular social platforms are under siege. The ground is shifting. Will your go-to platform be here in two years? Work the same? Cost the same? Nobody knows. And that’s the problem. Because you…
Recommended Read How to Land More Speaking Gigs In a recent email newsletter, Ann Handley had some great advice for experts who want more speaking gigs. Her core point: skip the hunt for agents and bureaus and focus on becoming referable. Start with the audience you want to reach and the one problem you uniquely…