Tom Ruwitch

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šŸ’© I Bark and Growl at This Poopy Adviceā€¦

By Tom Ruwitch

My client Dr. Deb Carlin loves her GoldenDoodle, Lady Hazel, whom she mentions often in her social posts. But some nosy know-it-alls think all that dog-talk is unprofessional. From one of Deb’s Facebook posts this week: “Some… have advised me to tame things a bit and stop overloading my posts with (Lady Hazel)… not good for my…

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“Email Doesn’t Work” and Other Conspiracy Theories

By Tom Ruwitch

I didnā€™t sleep well on Sunday. The news out of Pennsylvania spooked me. But the thing that spooked me most and left me sleepless: All the social media chatter that followed. I made the mistake of getting sucked in. Speculation piled on top of speculation piled on top of speculation. One uninformed person after another…

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RecomMONDAYtions ~ 2024.07.15

By Tom Ruwitch

Recommended Resource šŸ“¹Fathom – AI Notetaker I used to use Otter.ai to transcribe and summarize Zoom and other online meetings. No more. Fathom is better! It records the meeting (and saves the video), generates a very accurate transcript, and summarizes the meetings in different ways — depending on the type of meeting it is. I’ve…

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Storytelling’s Power — Beyond Marketing

By Tom Ruwitch

Last week I posted a video on social media about completing the final draft of my upcoming book. In case you missed it, you can see the video here:Ā LinkedInĀ orĀ Facebook. If you comment and say, “Put me on the list,” I’ll send you a .pdf copy before the book appears on Amazon. My high school pal,…

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“I Have Found a System that I Know Will Work…”

By Tom Ruwitch

If you were on the fence about attending myĀ “Proven P.L.A.N.” masterclassĀ today, here’s a story that might motivate you to join us… I had a good day yesterday. One of those ā€œThis is why I get out of bed and go to my officeā€ kind of days. It started when one of my clients sent me…

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Good Fortune Has Nothing to Do With This…

By Tom Ruwitch

Legendary copywriter Eugene Schwartz said he never suffered from writer’s block. Never ever. Some may explain that by saying, “He had a ‘gift.’” or “He was a genius.” or “He had the good fortune to be born with what it takes.” But none of that explains how Eugene Schwartz avoided writer’s block. Good fortune has…

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A Profit-crushing Mistake and How to Avoid It

By Tom Ruwitch

Ripped from the bowels of my SPAM folder… Behold this message from a guy named “Steve.” It serves as a cautionary tale for you… …IF you wish to stand out and be hired — rather than be overlooked and ignored. Steve writes: Tom, I hope you’re doing well. I wanted to touch base following my…

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RecomMONDAYtions ~ 2024.07.08

By Tom Ruwitch

Recommended Masterclass Ā The Proven P.L.A.N. to Create Client-Attracting, Profit-Generating Content — Without Writer’s Block I’m hosting this one on Thursday, July 11 (3 p.m. ET, 12 p.m. PT). I’ll reveal the proven, simple, 4-part system — The P.L.A.N. Framework — to create content quickly and easily, without getting stuck. This is a brand new masterclass…

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How to Succeed in Business (And Hot Dog Eating Contests)

By Tom Ruwitch

Of course, nothing says “Independence Day” in the USA more than shoving an obscene number of hot dogs and buns down your throat as quickly as possible. God bless America and… …Nathan’s Famous International Hot Dog Eating Contest. Here’s the video in case you missed it (you’re welcomeĀ )… After blazing record-setting trails across the competitive…

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A Reminder to Strive

By Tom Ruwitch

It’s July 4. Independence Day in America. The nation’s 248th birthday. Before I enjoy pool parties, fireworks, and hot dog eating contests, I reflect on the “Founding Fathers” (and so many unnamed Founding Mothers who supported them) and I celebrate… …their vision, commitment, and courage. Melissa and I visited Philadelphia last year and went to…

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