Inspiration

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How I Ring in Healthy Habits

By Tom Ruwitch

Melissa and I have this holiday routine where we buy ourselves something we like and then announce to the other, “You got me such-and-such for Christmas.” So, this year, I’m happy to announce: My dear, sweet, generous wife “got” me an Oura ring for Christmas. It’s one of those “smart” rings, measuring heart rate, respiration, blood oxygen,…

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Why I’m so Passionate About What I Do

By Tom Ruwitch

I love my job. Last night, I was especially feeling it. I ran a successful training (“The Tech-to-Profit Formula”), and I was still hopped up on adrenalin at bedtime. So rather than floating off to Slumber Town, I grabbed my Kindle and opened “No Shortage of Good Days” by John Gierach. Gierach is one of…

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Gratitude Snippets

By Tom Ruwitch

A long, long time ago, I used to post “Gratitude Snippets” on Facebook. Most days, I would post a short message, expressing gratitude for something or someone. Sometimes I expressed gratitude for the server at the restaurant who was having a hard day but still met me with a smile. Sometimes I thanked a client…

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Why I’m Doing a Happy Dance

By Tom Ruwitch

Yesterday… …my publisher sent the final proof of my upcoming book… …and I approved it. Next step: Finalize some of the resources and special gifts I offer to readers, submit some information to Amazon, and publish this puppy. Exact date TBD. Stay tuned. By the way, the book is called: Story Power MarketingProven Methods to…

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She Said THIS About my Book 🥳

By Tom Ruwitch

My upcoming book is in the hands of the publisher — getting final copy edits and page design before hitting the streets soon (exact date TBA). My editor, Judy, emailed yesterday to share a note from the proofreader who liked it; she really liked it. Here’s what the proofreader said: “This was a delight to…

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Why Did The Fishes Cross The Road?

By Tom Ruwitch

This morning, while enjoying a mug of French roast and a heaping helping of Cocoa Puffs, I asked my AI copywriting robot, “B-9?,” to tell me the “greatest joke ever.” He told the one about the chicken crossing the road. (Best joke ever? I don’t think so. ) So I asked him to try again, and…

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Attention Authors…

By Tom Ruwitch

Today’s email is for business people who have written a book… …or are thinking about doing so… Last night, the St. Louis Publishers Association invited me to speak on this topic: How to Leverage Your Book to Maximize Sales and Profits. It occurred to me that you probably are NOT a member of the St.…

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Make Time for Renaissance Time

By Tom Ruwitch

It was a dark and stormy night. Really, it was… …way back on this day — July 2 — in 1505. A young fella named Martin Luther got caught in a violent storm. He was so awed by God’s thunderous wrath… …he decided to become a monk… …right there and then… …on that stormy night.…

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I Robot? How to Prove I’m Not…

By Tom Ruwitch

My favorite Super Bowl ad… …”Robots” by Discover: My GPT-powered copywriting robot, “B-9?” skipped the Super Bowl (he’s a Dolphins fan, and he’s not into that Travis-Taylor drama). But I shared the ad with him this morning and asked, “Do you like it?” “B-9?” said: “I don’t have personal opinions.” I asked: “Does it bother you…

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She Made me Laugh Loudest

By Tom Ruwitch

Yesterday’s email about punny highway signs reminded me: I fell in love with Melissa over a silly joke. I was 25. She was 23. We were gathered with friends at her apartment, playing a game called fictionary. The rules: One person holds the dictionary and chooses a word the other players don’t know. Each player…

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