Inspiration

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Why I’m so Passionate About What I Do

By Tom Ruwitch

I love my job. Last night, I was especially feeling it. I ran a successful training (“The Tech-to-Profit Formula”), and I was still hopped up on adrenalin at bedtime. So rather than floating off to Slumber Town, I grabbed my Kindle and opened “No Shortage of Good Days” by John Gierach. Gierach is one of…

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Gratitude Snippets

By Tom Ruwitch

A long, long time ago, I used to post “Gratitude Snippets” on Facebook. Most days, I would post a short message, expressing gratitude for something or someone. Sometimes I expressed gratitude for the server at the restaurant who was having a hard day but still met me with a smile. Sometimes I thanked a client…

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Why I’m Doing a Happy Dance

By Tom Ruwitch

Yesterday… …my publisher sent the final proof of my upcoming book… …and I approved it. Next step: Finalize some of the resources and special gifts I offer to readers, submit some information to Amazon, and publish this puppy. Exact date TBD. Stay tuned. By the way, the book is called: Story Power MarketingProven Methods to…

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She Said THIS About my Book 🥳

By Tom Ruwitch

My upcoming book is in the hands of the publisher — getting final copy edits and page design before hitting the streets soon (exact date TBA). My editor, Judy, emailed yesterday to share a note from the proofreader who liked it; she really liked it. Here’s what the proofreader said: “This was a delight to…

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Why Did The Fishes Cross The Road?

By Tom Ruwitch

This morning, while enjoying a mug of French roast and a heaping helping of Cocoa Puffs, I asked my AI copywriting robot, “B-9?,” to tell me the “greatest joke ever.” He told the one about the chicken crossing the road. (Best joke ever? I don’t think so. ) So I asked him to try again, and…

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Attention Authors…

By Tom Ruwitch

Today’s email is for business people who have written a book… …or are thinking about doing so… Last night, the St. Louis Publishers Association invited me to speak on this topic: How to Leverage Your Book to Maximize Sales and Profits. It occurred to me that you probably are NOT a member of the St.…

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Make Time for Renaissance Time

By Tom Ruwitch

It was a dark and stormy night. Really, it was… …way back on this day — July 2 — in 1505. A young fella named Martin Luther got caught in a violent storm. He was so awed by God’s thunderous wrath… …he decided to become a monk… …right there and then… …on that stormy night.…

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I Robot? How to Prove I’m Not…

By Tom Ruwitch

My favorite Super Bowl ad… …”Robots” by Discover: My GPT-powered copywriting robot, “B-9?” skipped the Super Bowl (he’s a Dolphins fan, and he’s not into that Travis-Taylor drama). But I shared the ad with him this morning and asked, “Do you like it?” “B-9?” said: “I don’t have personal opinions.” I asked: “Does it bother you…

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She Made me Laugh Loudest

By Tom Ruwitch

Yesterday’s email about punny highway signs reminded me: I fell in love with Melissa over a silly joke. I was 25. She was 23. We were gathered with friends at her apartment, playing a game called fictionary. The rules: One person holds the dictionary and chooses a word the other players don’t know. Each player…

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Poor Richard Wisdom

By Tom Ruwitch

On this day (Dec. 28) in 1732, Ben Franklin published the first edition of Poor Richard’s Almanack. For 25 years, he published the Almanack annually — 10,000 copies per year. To celebrate the Almanack’s birthday, I’ll share a favorite quote from each edition, starting with the first “1733” edition. Maybe these can inspire some new year’s…

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