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Why Your Life Stories Repel Prospects — and What to Do About It…

By Tom Ruwitch

I bumped into a frustrated storyteller/marketer this morning in an online forum who wrote: “The problem I had was choosing a really interesting topic for storytelling. Because nobody cares about your everyday life except you and your team. I wrote sincerely, and in the end I got so few hits.”Ā  Ahhhh… A tale as old…

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